Session III: The Urban Consumer in North Africa
Thursday 13 October
13:30 - 15:15
Africa’s consumer-facing industries are expected to grow by $400 billion by 2020, representing the continent’s largest business opportunity. North Africa has one of the highest rates of urbanization in Africa, and the GDP per capita in urban areas tend to be higher than the country average. This represents an attractive consumer market in North African cities. In this session, the speakers will share their expertise on the current and future state of the consumer market in North Africa.
Speakers: